If a grinning slice of plush bread has ever taken over your Instagram Explore page, you’ve probably already met Tasty Toastys. The cult character brand behind those squishy, smiling loaf-shaped plushies has landed a hotel collab, and it’s a cute one: Madison’s at Pullman Singapore Hill Street has turned its afternoon tea into a full toast-themed spread, running from 14 September to 31 October 2026.
Tasty Toastys made its name in Singapore through its whimsical toast-character world, and this marks the brand’s first foray into a proper high tea setting. Madison’s has turned some of the collection’s playful bread creations, like its signature Tamagoyaki Sando and Cranberry & Pecan Toast, into actual edible treats. So you’re not just looking at cute merch, you’re eating a version of it too!
The savoury tier leans into deli comfort food with a twist. The Smoked Chicken & Cheese Sausage Roll comes with housemade BBQ sauce and mustard mayo. The Sage & Sea Salt Garlic Bread is topped with cherry tomatoes, bocconcini, Parma ham and brown butter, and the Cranberry & Pecan Toast gets pork bacon chutney, pickled red onion and fried rosemary piled on top. A Mini Waldorf Salad rounds off the savoury spread.
On the sweet end, expect Chocolate Caramel Mud Cake, Milk Tea Mousse, Burnt Cheesecake, Rosemary Macarons and more. The afternoon tea is complete with Multigrain Cranberry Scones, served with whipped cream and jam.
But the real draw for collectors is what comes alongside the food. The first 50 reservations each walk away with an exclusive custom Tasty Toastys glass, and every two guests get a blind box from the brand’s Yummy Toastys plush series, while stocks last.
Tasty Toastys merchandise will also be sold at Madison’s for the full run of the collaboration!
The Toasty Afternoon Tea is priced at $88++ for two, with each additional guest priced at $44++. You can also top up $58++ for 90 minutes of free-flow sparkling wine and rosé. Otherwise, the high tea comes with a choice of Nespresso coffee or a selection of flavoured Dilmah teas.
While you’re here, check out our guide to the best afternoon teas in Singapore! If you’re planning a full-day trip in town, read our 12-hour Orchard food itinerary instead.
Address: 1 Hill Street, Singapore 179949
High tea hours: Mon-Fri 2pm to 5pm, Sat 2pm to 3:30pm, 4pm to 5:30pm
Tel: 6019 7888
Website
Madison’s is not halal-certified.
Feature image adapted from Madison’s x Tasty Toastys
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