Food News

Try Free Meiji Snacks And Get Exclusive Merch At Their Jurong Point Pop-Up From Now Till 27 Aug

Meiji has a pop-up at Jurong Point till 27 August 2023

Meiji fans, this one’s for you━two of their most popular snacks, Chocorooms and Uproll, are now proudly made in Singapore! To celebrate the launch of these made-in-Singapore editions, Meiji is holding a pop-up event at the Level 1 Atrium of Jurong Point this August with carnival games and more.


Image credit: Meiji Seika Singapore

Running from now to 27 August 2023, between 11am and 8:30pm daily, this pop-up event promises free snacks, exclusive merch, and themed carnival games, with prizes to be won!


Image credit: Meiji Seika Singapore

Put your skills to the test with a Chocorooms-themed bowling game, and challenge yourself to knock down as many pins, designed to look just like Chocorooms, as possible with a single strike!

Image credit: Meiji Seika Singapore

Otherwise, putt your way through an Uproll minigolf course, and stand to win exclusive product stickers starring the ultra cute, dual-flavoured chocolate snack.

P.S. there’s a roving Rubik’s Cube challenge at the pop-up too! Solve the puzzle under two minutes, and you might just find yourself the proud owner of a reversible bucket hat or socks!

In case you missed it, the adorable Chocorooms are now made in Singapore, at the recommended retail price (RRP) of just $1.

First launched in Japan almost 50 years ago, きのこの山 (Kinoko no Yama) is now one of the most recognisable Japanese snacks around.

Kinoko, or mushroom, refers to the shape of this snack, with its biscuit stem, and mountain (yama)-like mushroom cap. Get these in both the original Chocolate, or a Strawberry flavour!

The second Meiji snack that’s now produced in Singapore is Uproll ($1.90 RRP), which was first released in Japan back in 1969━that’s six whole years before Chocorooms hit supermarket shelves!

Fun fact: the shape of the Uproll chocolate was inspired by Apollo 11, the historic spacecraft which successfully brought man to the moon for the very first time.

If you’re a fan of these triangular choco snacks, try this with your next purchase: roll an Uproll choco in your mouth, and try to split the strawberry and milk choco cleanly. Break it apart cleanly, and it’s believed to foretell good luck for your day ahead.

What are you waiting for, head to A Fantastical Journey at Jurong Point from now till 27 August to try their new made-in-Singapore Chocorooms and Uproll snacks. There’s lots of exclusive merchandise to be won, free samples, and promos on these newly launched products!

Find out more about the Meiji pop-up event here!

Photos taken by John Lery Villanueva.
This post was brought to you by Meiji Seika Singapore.

Michelle

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