It seems like the plushie trend is here to stay for a while longer. Recent launches include Beutea’s blind box plushies and Play Nation’s kopitiam-themed collectibles, and now, Prima Flour has hopped on the bandwagon to launch 11 bake-inspired plushies, available for a limited time only.
To celebrate SG60, Prima Flour will pop up at Bukit Timah Plaza‘s FairPrice Finest from 19 July to 20 July 2025. Here, you’ll find a claw machine, where you stand to win the brand’s signature plushies, each designed after a popular baked good. To qualify, simply spend at least $6 on Prima Flour products during the roadshow. Every qualifying purchase earns one chance at the claw machine.
We’re eyeing the pizza plushie, which bears a slight resemblance to the viral Pizza Hut Cheeeburger Melts plushies that were recently launched.
Pastry lovers stand a chance to win an adorable croissant plushie, complete with cute little legs at the bottom.
Those who love a good ol’ toastie will be drawn to the toast plushie, which features a zip opening at the top, perfect for storing your coins and small items.
Otherwise, the sandwich plushie, loaded with “veggies”, will win your heart.
There’s even a hot dog bun plushie for those who love the classic sausage-on-bread option! Other designs include taco, cake, and bao.
Throughout the weekend, there will also be live baking demonstrations conducted by BELLS Baking Studio. These sessions will be held from 1pm to 3pm and 4pm to 6pm on both days.
Do note that this event only runs for two days, from 19 July to 20 July, so make sure you head down before it’s too late!
For more cute collectables to collect this month, check out our 7-Eleven SG60 coverage. You can also visit Vic Bakery for their adorable Jellycat-inspired mochi and loaded macarons.
Address: 1 Jalan Anak Bukit, #B1-01 and #B2-01, Bukit Timah Plaza, Singapore 588996
Opening hours: Daily 24 hours
Website
Feature image adapted from Prima Flour.